Salix Bat Wax is basically linseed oil in a solid state which both seals and nourishes the wood in an easy and controlled application. This is the product Salix use in their own production in final polishing.
The wax has been especially formulated for us: after years of seeing bats either insufficiently oiled, or drenched brown by an overzealous pouring, we thought cricket bats (especially handmade bats) should get the same treatment as furniture or shoes. Bat Wax acts like an oil by nourishing the willow, like a protective wax by sealing the grain and like a polish as it buffs up after application to make the blade shiny rather than oily.
Directions for use are simple: apply regular light coats as you would linseed oil. However, the wax will dry quickly so can be buffed for use straight away, or can be left for a couple of hours to let the wax soak in to the wood before buffing to a shine.